Oh, hello… I’m Shelby!
…and I’m building a digital business in the middle of real life.
Between school pick-ups and client calls, I’m figuring out how to grow something sustainable — and helping other creators do the same. Around here, it’s not about hustle culture. It’s about building what matters, in a way that actually works for your life.
I started building my digital business as a mom with a dream and a laptop.
No fancy setup, no big team — just a deep belief that we all deserve a shot at building something that works with our life, not against it.
Now, I help other creators, business owners, and service providers build sustainable, aligned brands that actually support the life they want to live.
You’ll find me on YouTube sharing the real stuff, helping clients behind the scenes, and chasing my own dreams — one slow, intentional step at a time.
Start here — whatever season you're in
Your “I’m not doing this alone anymore” era starts here.
Just getting started?
Simple Steps Starter Plan: Feeling stuck on what to create or where to begin? This free starter plan gives you one small, doable step per day to help you build real momentum — even if you’re juggling kids, a job, or just…life.
Ready to grow?
30 Days From Zero to Your First Digital Product Sale: This is for the creator who's tired of just consuming content and ready to finally make something. You'll get a clear, email-based roadmap to go from idea to income in 30 days.
Need bts support?
Done-for-You Digital Business Management:
Through my agency we help creators and entrepreneurs run the back end of their businesses — content strategy, editing, launches, systems, and more.
The dream I'm building (and how you can join me)
What do you want? I keep photos and little reminders of the life I’m working toward — not just the business wins, but slow mornings, family dinners, and time to create freely.
Fill out the form below and you’ll get my vision board template!
Here’s a peek into my vision.
📌 Cozy cabin getaways
📌 Working less and earning more
📌 Helping more moms build digital income
📌 Building something that outlasts me
